Gen X Shred
Transform your body by focusing on the WHY, not just the HOW.
About / Philosophy
At Gen X Shred, we
recognize that the psychology of changing and the WHY you want to make the change is more
important to successfully completing your goal than the details of HOW you’ll make the change.
We differ from other fitness programs in that we use motivational interviewing
techniques to inspire you to overcome ambivalence and implement healthy habit changes.
Why All Other Programs Have Failed You and How We Are Different
Every other program focuses on HOW to make the change, but fails to address the underlying reasons for the change, the WHY.
Although you're more aware of the reasons you want to change, you still may not be 100 percent committed. As you probably realize, awareness isn't enough to carry out a successful change plan.
Motivation to make change requires a few elements:
Problem Recognition (Awareness) +
Importance (Priority) +
Confidence and Hope
This is why we are different and where we excel
Rewiring Your Mind for Lasting Transformation
Through evidence-based motivational interviewing, strategic habit formation, and cutting-edge technology, we help you overcome internal resistance and create sustainable behavioral change
1. Track Your Progress
Start with your personalized dashboard that tracks sleep quality, nutrition, exercise, and overall wellness metrics. Get a complete overview of your health journey.
2. Identify Your Focus Areas
Choose from the 5 Core Principles (Sleep, Calorie Intake, Protein Intake, Adaptive Training, Lifestyle Guardrails) to identify areas for improvement.
3. Assess Your Habits
Take detailed assessments for each principle. Answer questions about your current habits to get personalized recommendations.
4. Rate Your Core Habits
Evaluate your current habits with our color-coded system. Green means you're doing well, yellow needs improvement, and red needs work.
5. Set Transformation Goals
Define your fitness goals with our body type classification system. Move up one level in the next 90 days with automatic tracking and management.
6. Monitor Your Journey
Track weekly check-ins with weight, body fat measurements, and progress photos. See your transformation unfold with detailed metrics and visual progress.
7. Find Your Motivation
Access over 100 Board Certified motivational interviewing exercises designed to reinforce your internal drive to achieve your fitness goals. Build unshakeable motivation from within.
Guaranteed Body Transformation Program
Our program places you into one of six body type classifications based on your current body fat percentage, then systematically moves you to the next classification up within a 12-week interval - money back guaranteed.
| Body Type | Body Fat % (Male) | Body Fat % (Female) |
|---|---|---|
| Ripped | < 10% | < 14% |
| Elite | 10–13% | 14–17% |
| Fit | 14–17% | 18–21% |
| Average | 18–24% | 22–28% |
| Overweight | 25–29% | 28–32% |
| Obese | ≥ 30% | ≥ 32% |
Our Five Fundamental Principles
The HOW is generic—there are multiple ways to lose body fat or gain muscle. The secret sauce is finding your internal motivations and codifying habits until they’re second nature.
Sleep is Life
Sleep 7–9 hours every night and maintain consistent bed/wake times—even on weekends.
Calories In, Calories Out
Track your daily calories and eat in a 5–15 % deficit based on TDEE.
Protein is King
Consume 0.8–1.2 g protein per pound of body weight daily.
Adaptation Engine
Train with weights ≥4 × /week, progressively overload, and switch up your split every 4–6 weeks.
Lifestyle Guardrails
Manage stress; limit alcohol to 1–2 drinks/week; avoid ultra-processed foods.
Coaching & Support
Each client is assigned a health professional trained in motivational interviewing for daily check-ins, habit-building exercises, and ongoing motivation work.
Charlie Harper
MI Certified Personal Trainer
Andrew Mills
Co-Owner
Miranda Mills
Co-Owner
Sydney Burgess
MI Certified Personal Trainer
Sterling Maddox
General Manager
Charlie Harper
MI Certified Personal Trainer
Andrew Mills
Co-Owner
Miranda Mills
Co-Owner
Sydney Burgess
MI Certified Personal Trainer
Sterling Maddox
General Manager
Charlie Harper
MI Certified Personal Trainer
Andrew Mills
Co-Owner
Miranda Mills
Co-Owner
Sydney Burgess
MI Certified Personal Trainer
Sterling Maddox
General Manager
Charlie Harper
MI Certified Personal Trainer
Andrew Mills
Co-Owner
Miranda Mills
Co-Owner
Sydney Burgess
MI Certified Personal Trainer
Sterling Maddox
General Manager
Our Two-Phase Process
Phase 1: Motivational Interviewing
Strengthen your desires, abilities, reasons, and needs for change—resolving ambivalence before planning action.
Phase 2: Habit Formation
Rewrite your cue–routine–reward loops around our four core areas so healthy habits become second nature.
Ready to focus on your WHY and become the person you’ve always wanted to be?
“There is nothing impossible to him who will try.”
